CHP Group

Brief

CHP Group, a well established recycling and waste management company based in North East Derbyshire, approached us to design and develop a modern website that would reflect their position as a forward thinking, fully permitted Material Recovery Facility (MRF). With a strong commitment to environmental sustainability and traceability, CHP Group wanted a platform that not only showcased their capabilities, but also educated users on their services and made it easy to make enquiries or book services online.

Operating in an increasingly competitive sector, CHP Group needed a website that would set them apart through clear communication, easy navigation and strong visual branding. Their objectives were to create a mobile optimised, user friendly site that would support high engagement, raise awareness of their full range of services; including skip hire, recycling, site clearances, and confidential shredding and emphasise their commitment to high standards, compliance and efficiency.

Result

To support CHP Group’s vision, we created a clean, responsive website that delivers a seamless browsing experience across all devices. The site is designed to reflect CHP’s expertise and professionalism while making it easy for both commercial and domestic users to find the right recycling or waste solution quickly.

A key focus of the site is clear navigation and service segmentation. We developed structured, informative service pages for each of CHP’s offerings, including skip hire, baling, confidential shredding and site clearances. Each page is supported by intuitive enquiry forms to drive conversion and encourage users to take action. To highlight their environmental credentials, we also incorporated content around CHP’s in house processing capabilities, certifications and commitment to traceable recycling practices.

The website includes customer focused features such as downloadable compliance documentation, a streamlined contact process and trust building visuals, including testimonials and industry partnerships. Optimised for both search engines and user experience, the site ensures that CHP Group is well positioned to attract and convert new leads while reinforcing its authority as a modern, eco conscious waste management partner.